New In | Gerard Cosmetics Lipsticks

Hey Beauties! 

I must admit that I am a bit of a Youtube addict, I spend every single morning watching a million and one videos over coffee and greek yogurt. It is literally my favourite way to start the day and I always wake up anticipating the newest videos in my subscription box. Of course, with watching so many videos comes a wish list a hundred miles long of beauty products that I just need to own. The words “Youtube made me buy it” are pretty regular members of my vocabulary – to my boyfriends disdain – and my purchase of three lipsticks from Gerard Cosmetics are no exception. 

Gerard Cosmetics is a relatively new brand that is regularly raved about by ladies like Jaclyn Hill, Carli Bybel, Shaanxo and Batalash. Gerard Cosmetics is the higher end extension to the brand Whitening Lightning that is famous for their Colour Your Smile Lip Glosses and Dial A Smile whitening kits. Gerard took the success of those lip glosses and decided to re-market them along with a line of lipsticks and a few other products. 

After seeing Jaclyn Hill – who I might be obsessed with – introduce her own additions to the Gerard range I knew it was only a matter of time until they were in my collection. I narrowed down my wish list to three shades including both of Jaclyn’s – Buttercup (a pinky nude), 1995 ( a reddish brown 90’s shade) and Tequila Sunrise (a peachy coral). 

All of Gerard’s lipsticks – there are 12 shades – come in gorgeous gold metallic bullets that look absolutely stunning displayed on a vanity. The packaging is incredibly glamorous and chic but surprisingly feels a bit cheap because it is very lightweight and almost like a thin plastic. They lack the substantial weight and nice click that typically comes with higher priced lipsticks and these are not cheap at $19 each. Despite the strange feather like weight, the product inside is pretty fantastic. 

All three lipsticks have a super creamy satin matte finish that glides on smoothly without skipping, patchiness, or tugging. I found Tequila Sunrise to be a bit dry – for application – at first but I think I just needed to break through the first layer to get to the smooth centre. They are all incredibly pigmented with one swipe and can be built up to an intense pop of colour. They cover the lips beautifully without settling into any lines or clinging to any dry patches and seem to really stick to the lips for around 4-5 solid hours of wear. They truly are very comfortable and smooth and don’t dry out the lips or fade in any weird ways. I really love the formula and have worn Buttercup almost every day since I got them. 


{Tequila Sunrise}


I really love all three lipsticks and I think they are really great quality but I think they are bit pricey so I recommend using a coupon code or buying a combo. Gerard Cosmetics has plenty of bundle options that give you much better value for money and there are coupon codes available on their Instagram almost daily. I have my eye on a few more shades and I will definitely be picking them up soon!

Have you tried anything from Gerard Cosmetics? What have you bought from watching Youtube?



  1. Julie Martinson
    April 20, 2015 / 3:21 pm

    Wow 1995 looks so different on me! All 3 are stunning, perfect Spring shades for you.

    • La Belle Sirene
      May 3, 2015 / 2:13 pm

      Thanks Julie! I think the lighting played with the colour a tiny bit too!

  2. Leticia
    April 20, 2015 / 8:41 pm

    I want to try these but I definitely agree that they are a little pricey for not being "high end"

    • La Belle Sirene
      May 3, 2015 / 2:14 pm

      They are gorgeous lipsticks and you can get some really great deals so you should try them!

  3. Megan Joy
    April 21, 2015 / 12:24 am

    Buttercup is such a pretty colour! $19 for these lipsticks does seem a little steep, especially considering I've never really heard of the brand. But if so many YouTubers are talking about them maybe they are worth the money!

    • La Belle Sirene
      May 3, 2015 / 2:15 pm

      I really like them and with the deals it makes it a bit easier to swallow!

  4. Jen27
    April 21, 2015 / 8:54 pm

    I've been so curious about this brand! Though I clearly don't need any more lippies 😉 Tequila Sunrise is especially gorgeous!

    • La Belle Sirene
      May 3, 2015 / 2:15 pm

      You can never have too many lippies! x

Leave a Reply