New In | Maybelline Brow Drama

Eyebrow products are still a relatively new discovery for me. Up until about a year ago I thought I would never be able to find a match to my strawberry blonde brows and had resigned myself to having invisible eyebrows. Once I discovered the Anastasia Brow Wiz and the Benefit Gimme Brow, I became addicted to art of the eyebrow and to testing out all sorts of pencils, gels, and powders. So of course, when I had the chance to get my hands on the Maybelline Brow Drama Sculpting Brow Mascara, I knew I had to have it.

 The Maybelline Brow Drama is a tinted brow gel that is intended to fill in any sparse spots, groom the hairs and keep them in place all day long. The packaging is reminiscent of Maybelline’s Great Lash mascara in a black square tube with a long handled wand and sticker label. While it looks quite unremarkable on the outside, looks can be deceiving because it is all kinds of unique on the inside. The wand itself is the star of the show, a sort of long spoolie with a spherical shape towards the end. The concept is that you can deposit colour with the spoolie and then use the ball to sculpt and tame brow hairs of all lengths, even the shortest of baby hairs. The end result is natural, softly shaped brows perfect for those no makeup makeup days. 

While Brow Drama definitely delivers a great day to day option for fuss free brows it is not without its issues. I think the funky little wand does indeed “sculpt” your brows and it is great at getting those pesky baby hairs, but I found the wand was just a bit too big. The size of the ball dwarfed my brows and made for a bit of a mess. Additionally I found that not much product is actually applied so it requires multiple coats to achieve even a light natural look. On the other hand, a huge bonus is that the lightest shade available (Dark Blonde – an ashy taupe) is actually a pretty good match.

So at the end of the day I don’t think I would choose the Maybelline Brow Drama over my Benefit Gimme Brow. I do really like that it is an affordable option for easy natural looking eyebrows and I would recommend it to anyone who was on a drugstore budget but I have no problem spending a few extra dollars. 

The Maybelline Brow Drama is not yet available in Canada but will be coming to drugstores in the near future.  



  1. Anonymous
    September 15, 2014 / 3:06 pm

    Love your photos in this post 🙂 Have you tried Rimmel Brow This Way? I prefer that as a budget option to the Maybelline Brow Drama xxBrenda BusyBee

    • Courtney Connolly
      September 15, 2014 / 10:53 pm

      Thank you so much! No I haven't! I've not seen it in stores yet but I will keep my eyes open!

  2. Julie Martinson
    September 15, 2014 / 9:02 pm

    Can't wait for these to arrive in Canada! Speaking of strawberry brows, have you tried MAC's Veluxe Brow Pencil in Strawberry Blonde? It is heavenly.

    • Courtney Connolly
      September 15, 2014 / 10:54 pm

      Ooh no I haven't! It sounds so luxe! I will add it to my wish list!

  3. Anonymous
    September 15, 2014 / 11:35 pm

    I have been eyeing this since it came out. I'll have to give it a try especially if you would choose this over Benefit. It's more pocket friendly too ;)Aissa // Layer It Up

  4. Jen27
    September 16, 2014 / 1:32 pm

    Such an interesting wand! Great review, as always!

  5. The Procrastinator
    September 16, 2014 / 2:13 pm

    Whoa, cool brush. I like the bristles to be really bushy, which is oddly rare for brow products!

  6. Stephanie B
    September 17, 2014 / 12:15 am

    So sad it doesn't compare to the Benefit's one then 🙁 My brows are just so coarse, not a lot of gel can tame them while still looking natural.MsBubu

  7. Megan Joy
    September 17, 2014 / 4:16 pm

    I love Gimme Brow! I am also new the "Brow Game" and find it so easy to use.

    • Megan Joy
      September 17, 2014 / 4:16 pm

      new to the*

  8. kat c
    September 20, 2014 / 9:36 pm

    make up forever eyebrow corrector. i use gimme brow on top of it sometimes, but i can easily go without the gimme brow. the corrector takes some practice and a super small angle brush, but it lasted through a swim in the ocean!! and i'm always one for nice, strong brows that are darker than one's hair colour (as you could see from the volver shoot today! ☺️). you are fantastic and i love your blog already!!! ��

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